BFI IMAX is funded and operated by the British Film Institute.


British Film Institute takes the privacy of its customers very seriously. Please read the following policy to understand how we will treat your personal information when you use our site.

Data protection

We operate and are registered as The British Film Institute in accordance with current data protection legislation. Our data protection registration number is K417687X.

The information we collect

In order to provide you with the best service we can, we collect certain personal information about you. When you book tickets via the site, we will need to collect information about you to process the transaction and fulfil your order. This information may include, but is not limited to, details such as your name, your address and your credit card details.

What do we do with your personal information?

The British Film Institute uses your personal information to keep you informed about events, news and offers which we think will be of interest to you. If you have chosen to receive them, we will also use your information to provide you email bulletins and other email alerts letting you stay up-to-date about relevant screenings, events and offers. We may also use the information to process any transactions you undertake with us and for internal administration and analysis. We disclose your information to third parties only for providing the above services to you. We do not sell, rent or trade your personal information to third parties for marketing purposes without your consent.


BFI uses a ticketing and CRM solution called Audience View.

AudienceView uses session cookies, which are not stored on the user’s computer persistent storage (e.g. disk) and only kept in computer memory (RAM) for the duration of the user’s visit.

AudienceView session cookies are also essential for being able to provide service to the end user, which puts them into the ‘strictly necessary’ category described in the regulations.


By disclosing your personal information to us using this website or over the telephone, you consent to the collection, storage and processing of your personal information by the British Film Institute in the manner set out in this Privacy Policy. If you have any questions or concerns about the information we hold about you, you can also Contact Us. We are unable to respond to ticket availability requests via email, please contact the Box Office on 020 7928 3232 between 11.30am and 8.30pm for up to date availability.


Our secure server ensures that your personal details stay personal.

How do I know if a website is secure?

Every credit card purchase you make at our website is done through our Secure Server Technology. This provides many security features, including:

  • Authentication: this assures your browser that your data is being sent to the correct computer server, and that the server is secure.
  • Encryption: this encodes the data, so that it cannot be read by anyone other than the secure server.
  • Data Integrity: this checks the data being transferred to ensure it has not been altered.

Our online ticketing facility accepts

  • MasterCard
  • Visa
  • AMEX

Our secure server software encrypts information, ensuring that Internet transactions stay private and protected. Our website uses a security protocol called ‘SSL3’.