The Festival is delighted to have the Pureland Foundation as the Main Supporter of BFI Flare LGBTIQ+ Film Festival. A three year commitment to the Festival, starting in 2018, this is a significant philanthropic contribution from the Foundation, which supports charitable endeavours to promote social inclusion, spiritual and emotional wellbeing. It also aims to enrich lives and build communities through culture, particularly the creative arts and music, sharing values of core importance to the BFI and especially our BFI Flare LGBTIQ+ Film Festival.
Pure Land in Buddhism refers to the realm of higher consciousness, peace and harmony. Although not based in any religion, the Foundation seeks to create and promote the interconnectedness and sense of “pure land” in our daily lives.
The Pureland Foundation was founded by Bruno Wang, a Chinese philanthropist, cultural patron and businessman. The Foundation reflects Mr Wang’s well-established interests in meditation, holistic wellbeing, art and music.
Bruno Wang commented:
‘We are delighted to support BFI Flare: London LGBTIQ+ Film Festival. The Festival mirrors Pureland Foundation’s belief in the power of the arts and culture to promote inclusion and social well-being and to celebrate diversity in our communities. The programme is extremely exciting and we look forward to seeing audiences come together to enjoy these creative and thought-provoking films’.